Marketing Pilgrim - Latest Comments in Leveraging Facebook for Business

Re: Leveraging Facebook for Business

Nicole — Thu, 10 Jul 2008 16:58:27 -0000

To me, Facebook is a little too informal for business (I don't really want to poke any potential future employers, to be honest). However I do think LinkedIn is limited in the socializing you can do... just making a connection is a bit boring. I like www.octopuscity.com since it combines the business focus of LinkedIn and the sociality of Facebook.

Re: Leveraging Facebook for Business

Neil Donnellan — Thu, 29 May 2008 05:44:05 -0000

Facebook to me is great for businesses to advertise to consumers. For b2b to work you'd have to join a group and become very good friends with others.

Just recently a new app on facebook has come out to help businesses advertise to other businesses. More info of this app can be viewed at this website: http://www.facebook.com/app... or visit b2badsnetwork.com to go ahead and add the app straight away.

Re: Leveraging Facebook for Business

b2b direct marketing — Thu, 21 Feb 2008 10:52:22 -0000

I agree that facebook has been a very hot topic and agencies would be wise to not overlook a consumer with over a million users internationally. We still sell to the public right?

[link removed]

Re: Leveraging Facebook for Business

Trevor Brooks — Thu, 25 Oct 2007 01:29:13 -0000

All it will take for Facebook to surpass Linkedin as the business networking site of choice will be the right app.

We think Kuhnektid is that app.

[link removed]

Re: Leveraging Facebook for Business

ios12android9 — Mon, 27 Aug 2007 08:21:37 -0000

LinkedIn network is more convinient for these purposes. And also there are other big social networks like LiveJournal or Orkut. But they poor by tools still good for relationship with people.

Re: Leveraging Facebook for Business

Paul — Fri, 24 Aug 2007 16:39:56 -0000

Dan, I don't think you can draw a line between personal and professional life. Everything you buy in your personal life is some company's professional life. So, I definitely see legit business opportunities from the standpoint of companies creating apps that allow their customers to talk about their brand and connect with other customers.

Where it gets tricky is in the area of professional networking. I can see the value of a social networking platform like Facebook for professional networking, but I wouldn't want most of my business associates as "friends" to the same Facebook profile I use to connect with my personal life friends.

Re: Leveraging Facebook for Business

Omad — Fri, 24 Aug 2007 14:07:54 -0000

I still have a difficult time using Facebook - may be I'm used to myspace and the other social sites. But I like what has been presented here.

Re: Leveraging Facebook for Business

Dan Schawbel — Fri, 24 Aug 2007 08:33:20 -0000

Let's be careful here though. The intention or purpose of facebook was to connect friends with each other in a social network. To position it as a business mechanism is not proper use. Tools like LinkedIn would better serve that purpose. I think everyone needs to seperate professional from personal life here.

Re: Leveraging Facebook for Business

@kevinnorman — Thu, 23 Aug 2007 23:27:47 -0000

It will be interesting to see how much respect Facebook will get in the business community, given that it's full of non-business users. With an established well designed LinkedIn network I'd say it has an upward battle.