Marketing Pilgrim - Latest Comments in How to Create Buzz with Word of Mouth Marketing

Re: How to Create Buzz with Word of Mouth Marketing

GratefullyRich — Tue, 08 Jan 2008 06:29:12 -0000

Hi,
amazing article man!! marketing of any product is not possible without speaking and that too if we can’t express our selves about the product. use mouth to mouth marketing where ever it is necessary rather than using it every where.

Re: How to Create Buzz with Word of Mouth Marketing

Gratefully Rich — Sun, 30 Dec 2007 08:14:50 -0000

hi !!!!
amazing article man!! marketing of any product is not possible without speaking and that too if we can't express our selves about the product. use mouth to mouth marketing where ever it necessary rather than using it every where.

Re: How to Create Buzz with Word of Mouth Marketing

Bohol — Wed, 19 Dec 2007 10:44:49 -0000

As long as it is grounded with facts and accuracy, word of mouth marketing works great. I think Apple is an expert of word of marketing for its phenomenal iPod product.

Re: How to Create Buzz with Word of Mouth Marketing

Jarrod — Wed, 19 Dec 2007 09:59:54 -0000

This is a great post! I am going to share it with some of my colleagues.

Re: How to Create Buzz with Word of Mouth Marketing

Guest — Wed, 19 Dec 2007 09:12:38 -0000

Hey there Janet!

Great to meet you in lovely SLC - thanks for the great writeup.

Cheers,

Andy

Re: How to Create Buzz with Word of Mouth Marketing

Sean Cheyney — Tue, 18 Dec 2007 21:56:36 -0000

Janet,

Here are a handful of links with examples of how we have used to blog to garner feedback from our customers.

http://www.accuquoteblog.co...

Re: How to Create Buzz with Word of Mouth Marketing

Tim Storm — Tue, 18 Dec 2007 18:30:29 -0000

Happy Holidays Janet!

(just another gratuitous way of creating buzz and word of mouth marketing by the follow up of our site mention!)

Re: How to Create Buzz with Word of Mouth Marketing

Ricardo Bueno — Tue, 18 Dec 2007 18:15:31 -0000

"The first step to being a real leader is to figure out exactly who you are and be that all the time." -- Cathie Black

If you're true to yourself and you engage others in a way that is genuine and sincere, you allow yourself to develop a unique relationship with that person. It's the uniqueness of that relationship that creates walking billboards for the brand that is you. People will relate to you and will speak the world about you when you least expect it!

If you're not being talked about, you're either trying too hard (there's insincerity in your voice) or you haven't found your voice yet.

Re: How to Create Buzz with Word of Mouth Marketing

Janet Meiners — Tue, 18 Dec 2007 14:27:33 -0000

@Wil, good to run into you here. Note: Wil is a great speaker himself (and a killer SEO).

@Sean, I never thought insurance was that interesting until I found your blog today. I looked for the exact post about this - the one with hundreds of comments. Perhaps you could supply the link?

@Andy Beal, that was certainly a "duh" moment! I've found that the more community you've built, the easier it is to get feedback. Maybe that's what social networks are more ideal for (since selling doesn't go over that well). Also, when people know and like you they want to contribute.

Thanks for your comments (trying to practice what I preach better by joining in).

-Janet

Re: How to Create Buzz with Word of Mouth Marketing

Andy Beal — Tue, 18 Dec 2007 14:17:13 -0000

Great summary Janet - it's so simple to simply ask your customers what they want, yet we tend to spend a lot of "strategy meetings" trying to figure it out ourselves.

Re: How to Create Buzz with Word of Mouth Marketing

Sean Cheyney — Tue, 18 Dec 2007 14:11:50 -0000

Janet,

Andy is right. At AccuQuote, we've used our customers as a sounding board many times to help improve our service and to give us direction when it comes to bringing on new strategic partners or -product offerings. The phrase we use often in our office now is, "It doesn't matter what we want, it matters what our customers want."

Re: How to Create Buzz with Word of Mouth Marketing

Wil Reynolds — Tue, 18 Dec 2007 13:41:59 -0000

Hey Janet!

This is so true. I recently heard back from the rackspace team and VERY quickly on something I posted on the blog. It was funny to think those guys found my writing and responded in kind.

Hope all is well!