DISQUS

Marketing Pilgrim: Free Wall Street Journal. Mostly.

  • Geoff Livingston · 1 year ago
    It's a good move by the WSJ. The NY Times saw a huge jump in online traffic when they opened up.

    GL
  • Steven Bradley · 1 year ago
    I was hoping they'd go more free, but I can't blame them for holding onto the subscription model. Jordan I think you're right that this decision came after Rupert Murdoch saw the numbers and realized how much more traffic he needed.

    It's still more free content for us so it's hard to complain.
  • Jayson · 1 year ago
    Yeah I couldn't see them getting rid of their subscription model. I've read many articles about local newspapers losing big because everything their paper offers is free via the Internet. If they know they can't break even without it then getting rid of it would be quite silly.

    Expanding their free services is a great way to bump up impressions but they'll need to make sure their paying clients get the good stock information :)
  • Tony P · 1 year ago
    Now you can read WSJ for free!! Try it out: http://www.cs.grinnell.edu/~panjiabe/?page_id=21